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| Band Marketing and Promotion Discuss strategies to get more people listening to your music and coming to your live shows. |
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First of all, I'd like to say that I have been a member on this forum for a couple of hours and I like it very much here! I feel that some real stuff is actually being discussed here... But anyway... I don't like the idea of quoting an old sprite commerical but I tend to agree with the statement "Image is nothing...". No matter what image you have, if it seems put on, it's going to be perceived as fake and turn people off. In a world where market segments are getting smaller, and stronger and more intimate connections between musicians and fans are becoming more and more important, I don't think we can get away with being fake anymore. I think that we should try to build genuine connections with our audiences through our music and our websites. I think that this means being open and personal on your website. At least, that's the route I'm taking currently... time will show if this is a good thing or not.
__________________ I invite you to read my observations about this bizzare world we live in and listen to my songs. http://www.dimitrilozovoy.com - Society, Evolution, Love, Music Last edited by metrio; 01-05-2008 at 02:29 AM. |
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There is nothing about image that has to be fake, necessarily. Even if there is some dress up involved, who cares! KISS with no makeup is not the same. It's not as fun. To remove theatrics from music would strip all the fun out of most music. The idea that the visual doesn't matter is nice, but it doesn't work. The second any possible fan sees you live, they lump you into some category in their brain. You can put yourself in the "no image" category, but then everyone else will put you into the "no image" category too. This works for some music, but is terrible for others. Quote:
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__________________ I invite you to read my observations about this bizzare world we live in and listen to my songs. http://www.dimitrilozovoy.com - Society, Evolution, Love, Music Last edited by metrio; 01-05-2008 at 10:41 PM. |
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While some bands do the visual very poorly and maybe hurt their cause, I think the same is true for bands who decide to be boring. The substance within their recording is what it is. I don't think Radiohead would lose any clout if they played a show in KISS makeup. Neither would John Mayer or Amos Lee. Obviously, in all 3 cases it would be a novelty and not really a "direction" the band is going in. Quote:
In all seriousness, the only time I've seen a band lie is when they say "Oh, I'll bring payment next time". Brandon |
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This is a very good topic. I think you both make good points. You cant have too much and you cant have to little. There IS an art to it. You have to bring you audience into the music. But it cant be too "fake". What I mean by that is it cant be overdone with whatever they wear, and if you wanted to hear a perfect show go and buy a CD. The whole point of live shows is to see the musicians in their raw form. Unless you have alot of backround sequencing crap.
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However, this concept seems like it could limit an artist from being themselves in the fear of alienating their target market (aka CASH!!) just as many times as it would allow an artist to be "true to their music". I guess it depends on the philosophies of the band if those philosophies are actually a part of the music. Some music is "anti-philosophy" by nature. The entire point of Motley Crue is letting your hair down and pulling your top up. So I think the dress code is highly dependent on your lyrical approach. However, the mere fact that we have mentioned limiting an artists warddrobe is a form of censorship. Brandon |
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That is a very good point. It depends on what you play. I'm really into blues right now so I am kinda' like, put on a shirt, pants, shoes, and let your music do the talkin'. But if a band puts so much into a wardrobe that they take away from the music then why are they playing. Maybe i'm just being cinical but I really would feel like a fool if I was dressed up like Gwar or somthing. Yes KISS did an awesome job. Pulling off the wardrobe and the music perfectly. Anti-philosophy can be a type of philosophy though. Its all about what you love and I guess if your playing music its doesnt matter if you have the most crazy wardrobe on or a speedo if your doing what you love there is no problem with it.
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I agree. It goes back to the mood of the artist. I would love to play a blues show dressed in a Gwar outfit. That's me though. I would face both the positive and negative repurcussions of being an idiot. However, in the end, show can't be boring. Whether exciting music or exciting theatrics is how you get the job done, I don't really care. Entertain me! Brandon |
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This image thing is a new concept to me. I guess I come from the old school punk attitude of show up and play. The last show my band did I actually put a little thought into my wardrobe. I got the look down I was wanting; Elvis Costello's fatter, younger, and better looking brother. I was self conscience the whole time on stage so I guess it takes time to get used to it. My bandmates were pretty freaked out by the whole thing though. I am starting to put some effort into stage presence (whatever that is). I have been thinking along the lines that my band is going to have to at least make a minimul effort to provide the audience with some visual stimulation in order to annilate the competition and make some cash. Very difficult to do for a bunch of fat, old guys. I'm just going to go with what I do best and that is being goofy. Most folks need a laugh these days anyhow. I think a little audience participation goes a long way too. I'm not talking about the "put your hands together and clap along" spiel either. I wanna throw food to the people, something to go along with our music like cheese sticks. I like the idea of props too, especially hats. It's all stupid, but like I said, folks need more laughter in their lives. Would you go see a garage rock band whose drummer is the front man, that throws cheese sticks in Buddy Holly glasses while wearing a bright orange novelty foam cowboy hat? Lump
__________________ Why don't you guys try playin' something the drummer knows? |
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