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Now seriously, is it JUST the two products i've worked with that have problems, i don't think so.
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Dude, there are a handful of factors involved here. It appears that your experiences are very limited in this whole audio thing. To put it bluntly, it doesn't sound like you know what you are doing. That may be WAY excessive and even flat out wrong, but the fact remains that you have had two bad experiences (which you've been vague about) with Audio Technica and I'm not even sure you were using the piece of gear for it's intended purpose.
To be honest, I've never even heard of the Audio-Technica ATM10. It's not exactly a "flagship model". Audio Technica, in my world anyway, is known for their large diaphram condensers. The AT 4050 and AT 4060 are very popular mics in big boy land. They don't get the acclaim that a Nuemann U47 does, but they cost between 1/10-1/20the price. With that said, the AT 4050 has made it onto many big boy recordings. I own the mic and use it very frequently myself. Consider this. Why was the AT 4050 used on Richie Sambora's lead vocals on his first solo album? This was after Bon Jovi had sold a good 30,000,000 records. He had more money than sense. Why use a $599 microphones? Why not?
For your "pro" teacher to say "X brand sucks" is about is irresponsible as saying "black people suck". Such a blanket observation is designed to inhibit free thinking, not promote it. Stereotypes like this should always be critically evaluated before you accept them. Anyone with any intelligence at all will probably acknowledge that no brand has never created a 100% perfect product that is both inexpensive and 100% reliable. It hasn't happened and it won't happen. For all I know, the mic you used is a piece of shit. For all I know, it wasn't plugged in properly or was thrown down the steps a few times to. Who knows! I can say with honesty that an Audio Technica mic has never let me down, but I'm not using anything that is battery powered.
I own a pair of AT4033 mics as well. They can get a little fizz and a little harsh if you let them, but they have been extremely reliable for me. I'd probably prefer something a little smoother, but I can't really complain. I can make them work for what I need them to in almost every case.
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So humor me, why should i even look into buying another audio-technica product with past experience like this??????
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You have to decide a) if your past experiences were 100% the fault of Audio Technica, b) how much stock you place in two experiences, c) why these two experiences get such an enormous emphasis, d) if you really get that wound up by what I call "Ford vs Chevy" arguments, e) why your "pro" teacher hasn't mentioned his experience with the AT4060, AT4050, AT4040, or AT4033. I'd be shocked if a "pro" hadn't used at least one of these.
Hell, it too almost 2 years for me to really "get" what the Royer R121 was doing on electric guitars. Once I "got it", it was like WOWWWWW!!! I'm guessing I record guitars an average of 10 hours per week, give or take. That amounts to nearly 1,000 hours of guitar recording before that mic made sense to me (in terms of audio engineering character).